The Missing Link

Your practical guide to attract high-paying, ideal clients from LinkedIn (without being a hustle-bro, cold-messaging, douche-canoe).

Sounds too good to be true, right? But that’s what’s possible when you follow a strategy as simple and effective as The Missing Link.

But let’s talk for a minute about where you are now. 

…that weird stage of business no one warns you about.

But you're smart. You’ve downloaded the freebies, binge-watched the webinars, followed all the “experts” on social media.

 And they all say the same thing in slightly different fonts:

“You should be on LinkedIn.”

The statistics they share about how great the platform is to get clients makes your mouth water...

#1

#2

#3

Great. Cool. Yes. This all sounds amazing and fine, and you agree that LinkedIn is great. 

But also…

If that’s where you are, then welcome. 

You’re not alone. 

And you’re exactly who I made this course for.

I'm Katie McManus and I’ve helped hundreds of 

business owners figure out the missing link in their 

client attraction strategy.

When I started my business, I was drowning in advice.

Everyone had a “surefire” way to grow.

Cold email. Instagram reels. FB groups. TikTok dances. Paid ads. Sending carrier pigeons to CEOs. Etc.

Meanwhile, I was sitting on my bed at 1am, downloading another free guide to show me how to make $100,000 in 90 days.

Spoiler: That free guide didn’t work.

None of the free guides did.

So I invested in courses- which also didn’t work...

None of the strategies felt like the “Right fit” for me or my business. 

I signed up with mentors and coaches- and from all the guidance I got from them (for north of $50k) I cobbled together a strategy that worked for me.

And that strategy helped me build my business to multiple 6-figures, without burning myself out.

The truth is: LinkedIn is wildly effective when you know how to use it.

But most of the “gurus” teaching it are either:

❌ Corporate bros who think you should show off your smarts by sharing “tips and tricks”

❌ Hustle-bots who want you posting 6x a day and living in the comments section

❌ “DM everyone” dudes who turn networking into a numbers game- grossing out your whole network in the process

And none of that works when you're trying to build a business that’s actually sustainable...

That attracts your ideal clients to work with you 

because they see how aligned you are with them. 

Who will gobble up every post you share, feeling more and more like you get them, and who eventually will book a call with you- but have already decided to work with you in their heads. 

And that doesn’t require you to spend 5+ hours a day “being visible”.

The Missing Link is a compilation of everything I’ve learned in the 5 years I’ve spent attracting my ideal clients on LinkedIn. 

This isn’t about going viral.

This is about being visible.

This is about:

Here’s what we’ll cover:

🔁 Mindset First (because burnout is NOT a business strategy)

If you’re hoping for overnight success, this isn’t for you.

This is for real people. The folks who know that this is a long game, and want to work smart to reach their goals. 

You’ll learn how to approach LinkedIn like an actual business owner, not like a content hamster spinning endlessly on the algorithm wheel.

 You’ll create a strategy that fits your life, energy, and goals.

✍️ Turn your profile into a landing page that sells

Most people treat their profile like a resume.

Your ideal clients don’t care about your job history- they care that you can help them.

I'll teach you how to rewrite your profile so that when the right person lands on it, they immediately think:

“OMG. I have that problem. And THAT one. Shit. This is the exact person I need. Where’s the ‘book a call’ button?”

Spoiler: they’ll click it.

🧠 A 4-Month Customizable Content Plan (with zero fluff)

Don’t know what to post? Cool. I do.

You’ll get:

1. Four months of writing prompts

2. Plug-and-play ideas tailored to your business

3. A strategy that works whether you’ve got 10 minutes a week or 10 hours

This isn’t about posting for the sake of posting.

 This is about posting to attract buying clients who already trust you.

💬 Write posts that actually do something

Your content should be doing two things:

1. Getting engagement so your audience grows

2. Making people want to hire you

I’ll show you the exact framework I use in my own posts- the ones that get DMs like:

“Omg I’ve been following you for months. Can we talk about working together?”

(Hint: you’re here, reading this right now… so yes, it works.)

💖 Build a micro-community that has your back

Some LinkedIn “strategists” want you spending hours every day liking, commenting, replying, engaging…

Because they insist that you NEED 50,000+ followers to be able to get clients on the platform

I call BS.

You don’t need a massive following, or 1,000 likes and comments on your posts to make multiple 6-figures in your business.

I know different.

You need a dedicated community of friends, who’ll comment on your posts, hype you up, and keep you visible to the right people.

I’ll show you exactly how to find and nurture that crew- so LinkedIn starts to feel like a party with friends, not a high school popularity contest.

And NO- this is not a pod- you will never be encouraged to farm for fake engagement.

🚫 No cold-pitching. No spammy DMs. No being a “that guy.”

I’m a sales pro. I’ve done the cold outreach thing.

 And here’s the truth:

It works in some business models… but mostly it’s a waste of your time and your dignity.

Instead, I’ll teach you how to:

No pressure. No pretending. Just real, effective relationship-building that feels good for everyone involved.

You don’t need to be an influencer.

You don’t need to post every day.

 You don’t need to be the loudest voice in the room.

You just need a system that works.

You’ll walk away with:

✅ A high-converting profile that attracts the right people

 ✅ A content plan tailored to your time, energy, and business

 ✅ The skills to write posts that build trust and drive sales

 ✅ A repeatable DM strategy that creates real opportunities

 ✅ A community of LinkedIn ride-or-dies to grow with

 ✅ And the mindset to actually stick with it long enough to win

👇 This is for you if:

Let’s get you seen. 

Let’s get you booked. 

Let’s make LinkedIn fun.

🎉 Join The Missing Link now

 One-time payment: $400

✅ Lifetime access

 ✅ Immediate access 

 ✅ Future updates included

👀 Frequently Asked Questions

Do I need LinkedIn Premium?

 Nope. The free version is perfect. No paid tools required.

Will I get a new client right away?

 Probably not. This is a long game strategy that builds trust and momentum- but if you do the work, it works, and creates a sustainable source of clients for the future, so you won't have to hustle as hard.

Who is this course best for?

 Coaches, consultants, creatives, marketers, SaaS founders, and anyone whose brain is their product.

How much time should I set aside?

 ~1 hour per day (including engagement + writing). You’ll get faster quickly if you stick with it.

How often do I need to post?

 4–6x per week is ideal. But you’ll have the plan + prompts to make that easy.

Do you guarantee likes and comments?

 LOL. No. That’s scammer energy.

 But I do guarantee you’ll learn how to get seen, get conversations started, and get clients.

Still not sure if this is right for you?

Send me an email at [email protected] with the subject line "Missing Link".

I'm happy to answer any questions you have so you feel confident in your investment.

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